Engaging in Fair Trade with Direct Connections Fostered with Producers
Zensho Fairtrade employs a "direct partnership" model in 24 countries worldwide, where businesses trade directly with producers.
We take responsibility for every step of the process, from selecting production sites and providing agricultural guidance to sourcing, processing, and sales.
By purchasing goods at a price that includes social development costs in addition to the product price, we contribute to improving the lives and economic independence of producers, as well as to the development of local communities.
Zensho 's Fair Trade Initiative is Expanding Worldwide.
Zensho Holdings is engaged in "direct connections" fair trade in 24 countries.
Every Cup That Consumers Enjoy Helps to Expand the Reach of Fair Trade
